Privacy Policy

Effective Date

Last updated: September 5, 2025.

Scope and Applicability

This Privacy Policy describes how Varenicline Rx, operating in the United States of America, collects, uses, discloses, and safeguards personal information when you access vareniclinerx.com, engage with our content, or contact us. This Policy applies to information collected online through our website and any related communications. By using our services, you consent to the practices described herein, subject to your rights under applicable laws.

Controller and Contact Information

The data controller for personal information collected via this website is:

Varenicline Rx (Owner: Kezia Stroud)
30 Stockwell Dr, Avon, MA 02322, United States

Email: [email protected]

Information We Collect

Personal Information You Provide

We may collect the following categories of personal information that you choose to provide:

• Identifiers and contact details (e.g., name, email address, mailing address, phone number).
• Account information (e.g., username, password, preferences) if account functionality is offered.
• Communications and user content (e.g., inquiries, feedback, reviews, survey responses).
• Professional information (e.g., if you contact us in a professional capacity).
• Payment information (e.g., limited billing details) if purchases or donations are enabled; payments may be processed by third-party processors who receive your payment information directly.

Information Collected Automatically

When you use our website, we and our service providers may automatically collect:

• Device and browser information (e.g., IP address, device identifiers, browser type and settings, operating system).
• Usage data (e.g., pages viewed, referring/exit pages, time stamps, clicks, scrolls, session duration).
• Approximate location information derived from IP address.
• Cookies and similar technologies data, as described in the Cookies section.

Information from Third Parties

We may receive information about you from service providers (e.g., analytics, hosting, customer support), publicly available sources, and, where applicable, advertising partners.

Sensitive Personal Information and Health Information

We do not seek to collect sensitive personal information (such as precise geolocation, health diagnoses, genetic data, or government identifiers). Our site provides educational content and is not a covered entity or business associate under the Health Insurance Portability and Accountability Act (HIPAA). We do not request protected health information. If you voluntarily share health-related information with us (e.g., in a message), we will treat it as personal information and handle it in accordance with this Policy. California residents may request that we limit the use and disclosure of sensitive personal information to those uses permitted by law.

Purposes for Using Personal Information

We use personal information for the following purposes:

• Providing, operating, and improving our website and content.
• Responding to inquiries, sending administrative information, and providing customer support.
• Personalizing content and user experience.
• Performing analytics, research, and measurement to understand usage and improve services.
• Marketing and informational communications where permitted by law, with options to opt out.
• Maintaining the security and integrity of our systems, preventing fraud, and enforcing policies.
• Complying with legal obligations and exercising legal claims or rights.

Legal Bases for Processing (EEA/UK Visitors)

For visitors from the European Economic Area or United Kingdom, we process personal data on the following legal bases: consent; performance of a contract or to take steps at your request prior to entering a contract; legitimate interests (such as improving services, securing systems, and responding to your requests) balanced against your rights and expectations; and compliance with legal obligations. Where consent is the legal basis, you may withdraw it at any time.

Cookies and Similar Technologies

We and our service providers use cookies, web beacons, pixels, SDKs, and similar technologies to operate the website, remember preferences, analyze traffic, and, where applicable, support advertising and measure performance. You can manage cookies through your browser settings and, where available, through site-level cookie controls. Disabling cookies may affect certain functionalities. We may honor browser-based opt-out signals, such as Global Privacy Control, to the extent required by applicable law.

Disclosure of Personal Information

We may disclose personal information as follows:

• Service providers and processors: Hosting, cloud storage, analytics, messaging and email service providers, security vendors, and customer support providers who process information on our behalf under appropriate contractual safeguards.
• Advertising and analytics partners: If used, to perform measurement, reach, and audience insights; some sharing may constitute “sharing” for cross-context behavioral advertising under California law.
• Legal and safety: To comply with laws or legal processes, respond to lawful requests, enforce our terms, protect our rights, privacy, safety, or property and those of users or the public, and detect, prevent, or address fraud or security issues.
• Business transfers: In connection with a merger, acquisition, reorganization, sale of assets, bankruptcy, or similar corporate transaction.
• With your direction or consent: When you ask us to share information or otherwise consent to specific disclosures.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes for which it was collected, to comply with legal, accounting, or reporting obligations, to resolve disputes, and to enforce agreements. Typical retention periods are:

• Contact and account information: For the life of your account and up to 3 years after your last interaction, unless a longer period is required by law.
• Communications and inquiries: Up to 3 years from last contact.
• Analytics and usage data: Up to 25 months, or a shorter/longer period as configured for business needs and legal requirements.
• Transaction records (if applicable): As required by tax and financial regulations, typically 7 years.

Your Privacy Rights

U.S. State Privacy Rights

Residents of certain U.S. states, including California, Virginia, Colorado, Connecticut, and Utah, may have rights to:

• Access/know the categories and specific pieces of personal information we have collected about you.
• Correct inaccurate personal information.
• Delete personal information, subject to exceptions.
• Opt out of the sale or sharing of personal information and of targeted advertising.
• Limit the use and disclosure of sensitive personal information (CA only).
• Receive information about our data practices and non-discrimination for exercising your rights.

To exercise your rights, contact us at [email protected]. We may verify your identity before fulfilling requests. Authorized agents may submit requests where permitted by law, subject to verification and authorization requirements. We do not discriminate against you for exercising your rights.

California Notice at Collection

Categories of personal information we may collect:

• Identifiers (e.g., name, email address, IP address, device identifiers).
• Internet or network activity (e.g., browsing history, interactions with the site).
• Approximate geolocation (derived from IP address).
• Professional or employment-related information (if you contact us in such capacity).
• Inferences drawn from the above to personalize content.

Sources: Directly from you, automatically from your device and interactions with the site, and from service providers and partners.

Purposes of collection: As described in the Purposes section above.

Disclosure: We disclose personal information to service providers, and, where applicable, to analytics/advertising partners, legal authorities, and in connection with business transfers.

Sale/Sharing: We do not sell personal information for monetary consideration. We may “share” identifiers and internet/network activity with advertising or analytics partners for cross-context behavioral advertising as defined by California law. You may opt out as described below.

Sensitive personal information: We do not seek to collect; if received, we use it only as permitted by law and allow you to request limitations on its use and disclosure.

Retention: See Data Retention above.

Opt-Out of Sales/Sharing and Targeted Advertising

You can opt out of sales/sharing and targeted advertising by contacting [email protected] and by adjusting cookie or advertising settings where available. We will honor legally required browser-based signals such as Global Privacy Control to the extent applicable.

Nevada, Colorado, Connecticut, Utah, and Virginia

Residents of these states may have rights to opt out of targeted advertising, sales, and certain profiling; and to access, correct, or delete personal information. To exercise, contact [email protected].

EEA/UK Residents’ Rights

If you are located in the EEA or UK, you may have the right to request access, rectification, erasure, restriction, or portability of your personal data, and to object to processing based on legitimate interests or to direct marketing. You also have the right to withdraw consent where processing is based on consent. To exercise, contact [email protected]. You may lodge a complaint with your local supervisory authority.

Security

We implement administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Children’s Privacy

Our website is intended for a general audience and is not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take appropriate steps to delete it. Parents or guardians who believe we may have collected information from a child should contact us at [email protected].

Do Not Track

Some browsers transmit “Do Not Track” signals. There is no industry consensus on how to respond to these signals. Where required by law, we will treat certain signals (such as Global Privacy Control) as opt-out requests for sales/sharing.

Third-Party Links and Services

Our website may reference third-party content, services, or features. We are not responsible for the privacy practices of third parties. We encourage you to review their privacy policies when you leave our site or interact with their services.

International Data Transfers

We are based in the United States. If you access our services from outside the United States, your information may be transferred to, stored, and processed in the United States or other jurisdictions that may not provide the same level of data protection as your home country. Where required, we implement appropriate safeguards, such as standard contractual clauses, to protect personal data transferred internationally.

HIPAA and Health Content

Varenicline Rx provides educational content related to varenicline and smoking cessation. The site does not provide medical advice, diagnosis, or treatment and is not a HIPAA covered entity or business associate. Do not submit protected health information. If you choose to share health-related information, it will be treated as personal information under this Policy and applicable privacy laws, not under HIPAA.

User-Generated Content

If our website allows posting of comments, reviews, or other content, information you post may be publicly visible. Exercise caution when sharing personal information and avoid posting sensitive data. We may moderate, remove, or retain user content in accordance with our policies and applicable law.

Changes to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date indicates the most recent revision. Material changes will be effective when posted, unless otherwise stated. Your continued use of the website after changes are posted signifies your acknowledgment of the updated Policy.

How to Contact Us

If you have questions, requests, or complaints regarding this Privacy Policy or our data practices, please contact:

Varenicline Rx (Owner: Kezia Stroud)
30 Stockwell Dr, Avon, MA 02322, United States
Email: [email protected]